YORK THEATRE OFFERS CLASSIC REWARDS LOYALTY CARD
Classic Cinemas has unveiled a new customer loyalty program, Classic Rewards, at all 13 theatre locations, including the York Theatre at 150 North York St. in Elmhurst.
With Classic Rewards, patrons earn points every time they purchase tickets, concessions and gift cards. As points accumulate, they can be redeemed for free movies, concessions and more.
“We decided to introduce a customer loyalty program to allow patrons to earn points while they
enjoy the big screen experience at all of our theatres,” said Chris Johnson, Vice President of Classic Cinemas.
“Points will be rewarded for every dollar spent, and there are no restrictions on their use. As an added bonus, patrons will also receive special offers, coupons and discounts,” explained Johnson.
Patrons can sign up through Classic Cinemas website at www.classiccinemas.com.
Those who join the program will be issued a temporary ID, which they must bring to the York Theatre box office to activate a permanent card. As a thank you for signing up, patrons will automatically receive 500 points once the card is activated. Classic Rewards point balances can be checked online or at any Classic Cinemas location.
“Our efforts were directed at rewarding our patrons while making this program as user-friendly as possible,” said Johnson. “We value our customers continued patronage and aspire to make Classic Cinemas their theatre of choice.”